Cairo, Egypt – CCCPA organized its second training course for Egyptian diplomats on “Facing the Media”, from 27-31 May 2018.
The five-day training aimed to enhance the skills of 37 junior Egyptian diplomats on facing the media including conducting TV interviews and press conferences.
The training is specifically designed to introduce diplomats to the methods and strategies of interaction with the media. It covers issues such as the list of invitees, press-kit, and techniques of addressing questions (profiling, setting, audience, and key message). In addition to the theoretical content, the trainers, who are senior media professionals, conduct mock press conferences and TV interviews on a wide range of topics, such as bilateral and multilateral relations.
This training is part of the UNDP project funded by the Government of Japan, titled: “Enhancing Peace, Security & Stability in Africa - IV, 2018-2019”.